Shopping smart paid off for the Lilly APS

I received my Lilly Pulitzer After Party Sale shipment this past week! Woo!! In the past, I like many Lilly lovers have taken advantage of the sale to purchase expensive items like dresses for less money. The truth is though, I looked at my closet, and I already have more Lilly dresses than I can wear. The TRUTH is that I don’t really wear dresses that often. What I really wear more are tees and shorts or tees and skirts. I realized the real void in my wardrobe was not that I needed more dresses despite the great deals, I needed more tees for every day wear. Finding these holes in my wardrobe is sort of a new mission of mine after moving and seeing exactly what I own. These are the three tops I got from the sale, love all the nautical/marine prints 🙂

Lilly Pulitzer only has two sales a year- the one in January and this one in August. It can be really easy to over do it on these sales just because you feel like this is your only chance to get the items you have been checking out all year.

There’s a psychology to these sales. First, not all items are even in the sale. You finally get in via the online queue after an hour to find that the item you wanted isn’t even in the sale.  Well that’s ok, maybe you just find something similar. Because of the great deal, you decide to get a few things. Because its only twice a year, you get a few more things. Now instead of getting one thing that you really wanted, you are getting six things that you kinda want and actually end up spending more money than that one thing cost at full price. You check out quickly because you know that nothing is safe until you check out! Once the flurry of activity is over and your final sale items have been purchased, you start to go over the items you bought. Maybe that feeling of satisfaction starts to wane as you start to worry about sizes, or realize that you already own a really similar pair of shorts to the ones you bought, or you realize you have a bill due on Friday that you could have used that money for.

I am not saying that we shouldn’t enjoy sales, and I really do love the Lilly APS. I got three great tshirts this year for just around $100 and I am really happy with my purchases. This year I really planned and thought about what I needed though as opposed to what I wanted….or worse what I thought I SHOULD want. We work hard for our money, and we owe it to ourselves to make smart purchases and avoid buyer’s remorse 🙂

This is a timely post considering the fact that there will be many Labor Day sales this weekend! We are heading up to Freeport ME for the weekend, what are you up to!?

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